O L D M E E T S N E W
Created brand packaging for Toki Whisky, an exclusive product launch for the American market from The House of Suntory. The Japanese name ‘Toki’ represents the harmony between tradition and reinvention.
The slab-shaped bottle and wrap-around, inset label symbolize inventive character and timeless authenticity.
BRAND STRATEGY
BRAND IDENTITY
PACKAGING
STRUCTURE